Tofurky Teams Up with The Humane Society of the United States |
 |
February 26, 2008
It's a company with a fun name, but also a quality product. Tofurky has been one of the best-known meat alternatives since its inception in 1980. It's been mentioned on popular TV shows such as "Jeopardy," "Tonight Show with Jay Leno" and "The X-Files" and is even mentioned in the new hit movie, "27 Dresses." Now it can add one more connection—a corporate relationship with The Humane Society of the United States (The HSUS).
Beginning immediately with its deli slices, packaging for Tofurky all-vegetarian products will carry the HSUS logo. Other products will follow, including roasts, hot dogs, sausages, franks, burgers, jerky and more.
"One important goal of The HSUS is to encourage market solutions that benefit animals. So it's a privilege to share the stage with a company producing a healthy and animal-friendly product," said Paul Shapiro, senior director of The HSUS' factory farming campaign. "We want our members and supporters to know that this delicious, satisfying, and humane food should be on their shopping list."
"Including the HSUS logo on all of our packaging further demonstrates our commitment to creating a more humane world," stated Seth Tibbott, CEO of Oregon-based Turtle Island Foods, the maker of Tofurky. "We're proud to be working with The Humane Society of the United States."
In addition to featuring The HSUS logo on retail products, Tofurky will periodically offer recipes and cooking tips to visitors of humanesociety.org/recipes.
Facts
- Each year, U.S. factory farms raise and kill more than 9 billion farm animals. They often endure lives filled with suffering, and they are generally unprotected from even the worst slaughter abuses.
- Factory farms also pollute our environment, and raising animals for food contributes to global warming at least as much as automobiles, according to the United Nations.
- In its efforts to combat the worst factory farming abuses, The HSUS encourages the Three Rs: refine the methods of animal production to eliminate the most inhumane practices, reduce the consumption of animal products and replace animal products with meat-free alternatives. Whether consumers happen to be vegetarians or are trying to eat healthier and meat-free meals when they can, Tofurky is a product that gives HSUS supporters an opportunity to make a difference.
-30-
The Humane Society of the United States is the nation's largest animal protection organization — backed by 10.5 million Americans, or one of every 30. For more than a half-century, The HSUS has been fighting for the protection of all animals through advocacy, education, and hands-on programs. Celebrating animals and confronting cruelty — On the web at humanesociety.org.